Thursday, July 03, 2003

The Tao of the Internet
Defining key methods of taming the matrix within

My research of Internet Technology evolution includes finding out why some just don’t know what to make of IT. What I have found is that the complexities, which seem to parallel those of life itself often take away from the fun and enthusiasm that IT was intended to create. Then there are those who believe that the colorful adjectives that define and validate the Internet and its real life parallels mean that that battle has already been conquered; the truth of IT is somewhere in between.

What the Open Source Initiative (OSI) did was recognize that in order for IT to do the greatest good then IT must start at the beginning. Acknowledging the parent – child relationship necessary to build understanding and positive experiences. Most within the business aspects of IT regard the process as being merely that of commerce. OSI is often misunderstood as being a movement that represents eccentric philanthropists who do not require monetary reward for their investment. This is not so. Everyone must make a living. Free services on the Internet have a place and a purpose; this is what software engineers refer to as “aggregators” “parent-child relationships” and the like. Attending seminars and hearing these terms told me that business centric software engineering resulted in the same realization that Internet based developers realized from the beginning. That people need time to create and nurture their unique relationships within the new dynamic of IT and computing.

OSI pushed for more than just the right for developers to be empowered to express and develop software solutions but also to inspire more offerings for user-end participation and interaction which, may likewise be affordable by building on free software source code and architecture.

The result of this insistence gave us free email, search engine directories, news groups, discussion groups, increased e-zine and newsletter offerings, web logs, wiki’s, knowledge logs, MO-blogging, photoblogging and personal publishing capabilities. Thereby increasing inspiration for these offerings to become more and for more to be assessed by the usage of these offerings. If you will notice there are always going to be fee – based services available what will distinguished between that which, should be fee based and that which should simply be available will be defined by how many people are actually willing to pay them and actively do so.

Ideally, when it is all said and done there will be more packages offered so that one may have their cake and eat it, too in a manner that is fair to the user and provider alike.

Knowing that we are technically “not there yet” is the surest way to further the journey to the destination. Much to the credit of OSI the Internet has come a long way in a short period of time because of the willingness to accept the truth without elongating the analysis of IT.

The idea is to enable peace between business related developmental ideas and those of the Internet. The more people that get involved the faster reliable progress can be made, making efficiencies implementations more efficient from inception. When this happens new users is the result. Stability reassures the curious. Even shareware offerings in this instance assist the matter by enabling a no risk no obligation opportunity to explore something new which helps cultivate the growth that is ‘necessary’ apart from that which, is merely trendy. If you are so inclined offering free opportunities is actually its own ROI because real feedback and statistics lower marketing expenses and increase the value of PR. When your press releases are informative, indicative, and responsive you don’t have to spend as much on distributing it because the interest attracts its own audience.

The blogging community is the best example for the value of the separation because presently it is still both. In being open to IT there is a reward. The reward is activating the understanding of how an offering is actually useful in an absolute definition. This is the future, for most of us the future has never been such a fresh and invigorating term rather one that is inundated with questions, concerns, and conflict. Free freedom is making the possibility beautiful again.

The trick is letting your imagination go wild but in such a way that this brings inspiration rather than delusion. Meaning that for some IT may not be Nirvana but for everyone participating it can certainly enable it to manifest in a real way. That is way allowing for user preferences to determine future projections is also relevant. Everyone has a unique way in which, they learn and become interested in something, the questions they ask and the answers they seek. By analyzing this occurrence it becomes much easier to distinguish key factors that have been gray areas in the past. One example would be Media and Marketing demographics pertaining to: income, nationality, trends, age groups, and gender. These were all satisfying to a degree and certainly a good start but this must inevitably be regarded as merely superficial or a beginning so how does one dig deeper without imposing or influencing any given situation? The answer is by allowing IT to happen.

There is something to be had for providing guidance and assistance in the instances of human error. Likewise this can only be done in a certain way. By learning this way even more progress can be had. Making it a reality for everyone to find what he or she need in IT. By bringing IT to them directly. Another trick is the realization/application that one has to get there first in order to be useful in assisting others. The best part of the Millennium is that so many people are in fact getting there and as a result should be able to benefit from IT the most. Automating a movement is much more relevant than scrutinizing or controlling IT.

Revenue centric vendors are in a position of responding to IT, or fading into oblivion. The goal of IT is to allow everyone to get with IT.


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